Starbucks ຈະ​ອອກ​ຈາກ​ລັດ​ເຊຍ, ປິດ 130 ຮ້ານ

Topline

Starbucks will close all its business in Russia, the company ປະ​ກາດ in a note to employees Monday, becoming the latest multinational firm to sever ties with the country following its invasion of Ukraine.

ຂໍ້ເທັດຈິງສໍາຄັນ

All of Starbucks’ 130 licensed locations in Russia will close permanently and Starbucks will “ no longer have a brand presence” in the country, the memo said.

Starbucks’ exit comes a week after fellow American chain McDonald’s announced its own departure from the Russian market.

The company said it will continue to pay its roughly 2,000 Russian workers for the next six months.

ຄວາມເປັນມາຫຼັກ

Starbucks ເປີດຄັ້ງທໍາອິດ in Russia in 2007, ເປີດ its 100th store in the country in 2015. The coffee giant ຖືກຍົກເລີກ all Russian business operations and temporarily shuttered all its Russian cafes in early March. The Kuwait-based Alshaya Group ດຳ ເນີນງານ all Starbucks stores in Russia as its sole licensee.

ໝາຍ ເລກໃຫຍ່

Less than 1%. That’s ເທົ່າ​ໃດ of Starbucks’s global revenue comes from Russia, according to analyst estimates.

ກະທັດຮັດ

Former McDonald’s locations in Russia ໄດ້ເລີ່ມຕົ້ນ the process of removing the company’s logo and name from its locations Monday, four days after McDonald’s announced the sale of its Russian business to a local licensee. The fast food chain’s exposure to Russia was much greater than Starbucks’, as it operated more than 800 locations in the country and Russia ບັນຊີ for 9% of McDonald’s global revenue in 2021.

ອ່ານ​ເພີ່ມ​ເຕີມ

Starbucks to Exit Russia After Pausing Business There in March (Bloomberg)

After Long Dispute, a Russian Starbucks (New York Times)

ບໍ່ມີ Golden Arches ອີກຕໍ່ໄປ: ຣັດເຊຍກ້າວໄປຂ້າງຫນ້າດ້ວຍການປ່ຽນແບຂອງ McDonald (Forbes)